Kid Rock will headline the All American Halftime Show a separate, values-focused event streamed during the Super Bowl weekend

Kid Rock is set to headline the All-American Halftime Show, a separate performance streaming during Super Bowl weekend as an alternative to the NFL’s official halftime show. Organized by conservative group Turning Point USA, the event is being promoted as a celebration of faith, family, and freedom, and is meant to run concurrently with the Super Bowl’s halftime broadcast. 

The lineup for the All-American Halftime Show features Kid Rock alongside country stars Brantley Gilbert, Lee Brice, and Gabby Barrett, reflecting a mix of rock and country styles. Turning Point USA says the performance will stream live on platforms including YouTube, X (formerly Twitter), and Rumble, offering viewers a “values-focused” alternative to the game’s official Apple Music Halftime Show. 

This parallel event highlights ongoing cultural discussions around major entertainment moments, especially following debates over the NFL’s choice of Bad Bunny as the traditional halftime headliner. Supporters of the All-American Halftime Show say it provides a patriotic entertainment option, while critics argue it deepens cultural divides by positioning itself in direct contrast to the mainstream broadcast.